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Case study

How a Global Engineering Leader's Multilingual AI Assistant Lifted Conversion Rates by 15%+

See how a global engineering leader gives sales teams instant answers in any language with an AI-powered sales assistant.

IndustryEngineering (Sustainable Energy & Environmental Solutions)
LocationGlobal engineering operations
How a Global Engineering Leader's Multilingual AI Assistant Lifted Conversion Rates by 15%+
AI & Automations

Sales teams selling complex engineering products worldwide were slowed by two things: getting accurate product information fast enough and communicating across languages with international clients. ConforgeLabs built an AI-powered Sales Empowerment Platform that puts real-time product answers to a natural-language question away and fuses CRM with external data for competitive intelligence, lifting sales efficiency 30%+ and conversion 15%+.

30%+Gain in sales efficiency
25%+Improvement in customer engagement
15%+Increase in conversion rate
Challenge

Lack of a Fast Answering System in the Client Language

Two frictions kept surfacing in front of prospects. The first was product information: sellers needed timely, accurate details on complex engineering products, and getting it wasn't quick; the answer lived in specs and documentation a rep had to go find, often mid-conversation, often too late to keep the momentum of a call. The second showed up the moment a deal crossed a border. International client interactions ran into language, and a sales team fluent in its own product wasn't necessarily fluent in its customer's. Combine the two, and the pattern was clear: opportunities lost pace not because the product was wrong or the price was off, but because the seller couldn't deliver the right answer, in the right language, at the speed the moment demanded. For a business whose deals turn on customer confidence, hesitation at the point of sale was quietly costing conversions.

Head of Global Sales

A rep on a call doesn't have ten minutes to go dig up a spec. By the time they've found it, the moment's gone.

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How a Global Engineering Leader's Multilingual AI Assistant Lifted Conversion Rates by 15%+ | Conforge Case Study